"Intuition is a very powerful thing, more powerful than intellect." Steve Jobs


What's the PURPOSE behind this innovation?

Why are we solving the problem?

Why is it important?


Step 1: Validate



(60 minutes)



Outcome: Break problems down, simply.

Key question: What's the problem? It might not be what you think it is!

What's really going on?

Let's break it down into

bitesize chunks.

We find perspective. 



Step 2: Understand


(60 minutes)



Outcome: Design solutions that work for people.


Key question: Who are the stakeholders? Innovation is driven by humans. Let's build trust and get to know the people involved - their needs, attitudes, values, and fears.

We listen. 



Step 3: Solve



(60 minutes)



Outcome: Get moving and take action!


Key question: How? Brain-storm, test, and learn. We design a user-centred and adaptive solution. There are no perfect solutions, there are many good options.

We adapt and evolve.


Daily rates:
3 hours / £400, 6 hours / £750

Scale-up rate: 6 hours / £300
Start-up rate: 6 hours / £200 


#for #lifethatworks

The Mobile Coach and You